Ethique Pinkalicious Uplifting Solid Shampoo Bar for Balanced Hair

Sustainability is the focus of our product design. Small changes in product size and weight lead to lower carbon emissions. We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. By removing excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.

One of our products that exemplifies this approach is PINKALICIOUS, a vegan shampoo bar. It is best suited for those with balanced to normal hair and can be paired with our solid conditioner, Wonderbar. The shampoo bar is made from a blend of naturally derived ingredients, including creamed coconut, cocoa butter, pink grapefruit, and vanilla oil, resulting in a delightful pink grapefruit and vanilla scent.

Our shampoo bars and conditioner bars are formulated to be safe for all skin types. They are pH balanced, 100% soap-free, and safe for color-treated or damaged hair. Furthermore, our products are palm-oil free and aluminum-free, ensuring a eco-friendly formulation.

The eco-friendly and great value aspect of our shampoo bars is further enhanced by their packaging. Each bar is packaged in fully recyclable and compostable boxes. One shampoo bar is the equivalent of 3 shampoo bottles and can last for up to 80 uses, eliminating the need for plastic bottles.

Ethique's commitment to sustainability extends beyond the product itself. Our products are cruelty-free and free from plastics, parabens, phthalates, preservatives, dyes, synthetic fragrances, waxes, and silicones. The full line of our hair care, skin care, and self-care products are made from fair-trade, ethically sourced cocoa butter and coconut oil. From shampoo and conditioner bars to pet and kid shampoo, Ethique offers a comprehensive range of eco-friendly solutions.

In conclusion, by focusing on sustainability and implementing small yet impactful design changes, we at Ethique have created a portfolio of products that not only deliver superior performance but also contribute to reducing environmental impact. Our Compact by Design initiative and the PINKALICIOUS shampoo bar exemplify our commitment to responsible product development and a more sustainable future.

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